Like you, Sparky, I and many others had to start over a few times until we got it. Finally, I realized that if I could just make it to 30 days that I would make it the rest of my life. I was willing to do whatever it took. When I first started out, I was supposed to go cold turkey. However, after only a few hours I knew that if I did not start chewing the gum, I was not going to make it. So I started chewing. (I had already bought the gum.) I also asked myself, If not now, then when? When would it be a good time to quit. I had to treat each day like platinum, because I knew from past attempts that they were extremely difficult to get. When we quit, it isn't just this attempt that we need to look at. We need to look at all of the attempts the came before it, because quitting is a accumulative process. So even if it sometimes doesn't feel like we are "suffering enough" now, we need to look at what happened in the past, so that we do not get lulled into throwing days away.